Comments on: Google makes it Official: WebPosition Gold™ is Dead. http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/ A search marketing blog for advertising agency, in-house & PR professionals Sat, 30 Aug 2008 01:37:05 +0000 http://wordpress.org/?v=2.5.1 By: Marty Weintraub http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-1946 Marty Weintraub Thu, 15 Nov 2007 15:37:38 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-1946 Whatever tools come into existence, they have to take into consideration personalized search. The most reliable way to measure organic prominence is by the TRAFFIC a keyword drives. That's the only sure way to know. Thanks for stopping by clickfire. :) Whatever tools come into existence, they have to take into consideration personalized search. The most reliable way to measure organic prominence is by the TRAFFIC a keyword drives. That’s the only sure way to know.

Thanks for stopping by clickfire. :)

]]> By: Clickfire http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-1944 Clickfire Thu, 15 Nov 2007 15:07:06 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-1944 I still think Google needs to offer a way for search firms to get organic prominence reporting without violating the terms. I wonder if they might offer something like this in Google Webmaster Tools with all the enhancements we're seeing. I still think Google needs to offer a way for search firms to get organic prominence reporting without violating the terms. I wonder if they might offer something like this in Google Webmaster Tools with all the enhancements we’re seeing.

]]> By: Was That A Pig Flying Past the Window or Do You Actually Measure Organic Success? » aimClear Search Marketing Blog http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-955 Was That A Pig Flying Past the Window or Do You Actually Measure Organic Success? » aimClear Search Marketing Blog Thu, 06 Sep 2007 13:00:29 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-955 [...] pitch joke is when the entire proposed KPI is organic prominence as measured by outdated tools like WebPosition, SEO Toolkit, and other scrape & report [...] [...] pitch joke is when the entire proposed KPI is organic prominence as measured by outdated tools like WebPosition, SEO Toolkit, and other scrape & report [...]

]]> By: 13 SEO is Dead Blog Posts From The Vaults | aimClearBlog, Search Engine Optimization » aimClear Search Marketing Blog http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-486 13 SEO is Dead Blog Posts From The Vaults | aimClearBlog, Search Engine Optimization » aimClear Search Marketing Blog Thu, 16 Aug 2007 12:39:02 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-486 [...] over breakfast. Universal and personalized search killed traditional organic prominence tools like WebPosition and SEO ToolKit, programs which now gather dust and are relegated to web 1.0 new-client [...] [...] over breakfast. Universal and personalized search killed traditional organic prominence tools like WebPosition and SEO ToolKit, programs which now gather dust and are relegated to web 1.0 new-client [...]

]]> By: Anatomy of an SEM Quote for Services, SEM Contract, SEO Contract, Minneapolis, Minnesota http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-232 Anatomy of an SEM Quote for Services, SEM Contract, SEO Contract, Minneapolis, Minnesota Tue, 26 Jun 2007 12:02:03 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-232 [...] It is likely that traditional SEO organic prominence reporting will become the rest of the way obsolete over time. Still, there I some value in “average” organic prominence [...] [...] It is likely that traditional SEO organic prominence reporting will become the rest of the way obsolete over time. Still, there I some value in “average” organic prominence [...]

]]> By: Scott http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-169 Scott Wed, 13 Jun 2007 16:42:08 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-169 "I hope Google figures out that programs like WP SELL more advertising than the cost of the extra system load." I'm all in agreement. Even with some decent rankings, there are always going to be keywords that are entrenched and nearly impossible to rank well on no matter how much you optimize, gain links, etc. You will NEED Google's advertising programs for those keywords. Even for results where you have a good ranking, some times it is strategically helpful to have multiple listings on the same serp where you already rank organically. Multiple chances to be clicked on -and- you have better control over the text that displays in the paid adverts. “I hope Google figures out that programs like WP SELL more advertising than the cost of the extra system load.”

I’m all in agreement.

Even with some decent rankings, there are always going to be keywords that are entrenched and nearly impossible to rank well on no matter how much you optimize, gain links, etc. You will NEED Google’s advertising programs for those keywords. Even for results where you have a good ranking, some times it is strategically helpful to have multiple listings on the same serp where you already rank organically. Multiple chances to be clicked on -and- you have better control over the text that displays in the paid adverts.

]]> By: Marty Weintraub http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-151 Marty Weintraub Mon, 11 Jun 2007 23:53:02 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-151 Thanks for the history. What's stark now (and why there's more buzz about it in blogs at the moment) is how WP was singled out by Google as an example in the new guidelines. Google got pretty serious about naming names and WP is poster child...bummer. THANK you for your post. I hope Google figures out that programs like WP SELL more advertising than the cost of the extra system load. Marty Thanks for the history. What’s stark now (and why there’s more buzz about it in blogs at the moment) is how WP was singled out by Google as an example in the new guidelines. Google got pretty serious about naming names and WP is poster child…bummer.

THANK you for your post. I hope Google figures out that programs like WP SELL more advertising than the cost of the extra system load.

Marty

]]> By: Scott http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-145 Scott Mon, 11 Jun 2007 14:38:10 +0000 http://www.aimclearblog.com/2007/06/11/google-makes-it-official-webposition-gold-is-dead/#comment-145 Hi Marty, That message has been on Google's web site for years. This is not new at all. Numerous SEOs and SEMs, web master forums, etc. have posted on this topic for the past several years. 2004: "...For ages, I've not seen Google list pages from WebPosition. It's probably banned, but of course Google doesn't confirm these things. And as a searcher, it's not something that was disclosed to you. The Google-WebPosition problem? Google doesn't like the burden the popular rank checking software places on its system, so explicitly warns people not to use it. But ironically, you'll notice that Google has no problems taking ads for the software from WebPosition's many resellers..." http://searchenginewatch.com/showPage.html?page=3344581 WebPosition wrote about this back in 2004 as well: http://www.marketposition.com/blog/archives/2004/01/dispelling_the.html Also, WebPosition is not illegal. There is no law against download search results from an engine. If anything, it is the same thing that Google does. Google sends an automated tool to your site, downloads your content, then re-publishes it on their site via their engine. WP allows you to to go to Google's site, scan their content, and presents it to you for your personal use. What you do with it, is up to you. Google's bread and butter is advertising. If some web site owners can track their rankings in order to formulate a search engine plan, gain some advice on improving their pages, and obtain some successful rankings, they may not need to advertise so heavily on Google. Remember that Google is a for profit, advertising supported company. It is not just a "free" search engine, out to index the world's content. It's sad that they have turned off their Soap API. It is not -just- WP that has been affected. There were a lot of really great mash ups that used the API in order to create brilliant web sites. http://radar.oreilly.com/archives/2006/12/google_depreciates_SOAP_API.html http://battellemedia.com/archives/003212.php Hi Marty,
That message has been on Google’s web site for years. This is not new at all. Numerous SEOs and SEMs, web master forums, etc. have posted on this topic for the past several years.

2004:
“…For ages, I’ve not seen Google list pages from WebPosition. It’s probably banned, but of course Google doesn’t confirm these things. And as a searcher, it’s not something that was disclosed to you.

The Google-WebPosition problem? Google doesn’t like the burden the popular rank checking software places on its system, so explicitly warns people not to use it. But ironically, you’ll notice that Google has no problems taking ads for the software from WebPosition’s many resellers…”
http://searchenginewatch.com/showPage.html?page=3344581

WebPosition wrote about this back in 2004 as well:
http://www.marketposition.com/blog/archives/2004/01/dispelling_the.html

Also, WebPosition is not illegal. There is no law against download search results from an engine. If anything, it is the same thing that Google does. Google sends an automated tool to your site, downloads your content, then re-publishes it on their site via their engine.

WP allows you to to go to Google’s site, scan their content, and presents it to you for your personal use. What you do with it, is up to you.

Google’s bread and butter is advertising. If some web site owners can track their rankings in order to formulate a search engine plan, gain some advice on improving their pages, and obtain some successful rankings, they may not need to advertise so heavily on Google. Remember that Google is a for profit, advertising supported company. It is not just a “free” search engine, out to index the world’s content.

It’s sad that they have turned off their Soap API. It is not -just- WP that has been affected. There were a lot of really great mash ups that used the API in order to create brilliant web sites.

http://radar.oreilly.com/archives/2006/12/google_depreciates_SOAP_API.html
http://battellemedia.com/archives/003212.php

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